Fictional food truck branding campaign
This project was done for my Intermediate Graphic Design class at Youngstown State University. I was required to design a concept for a fictional food truck, then make a mockup of the truck itself, both digitally and using a physical model, which I decided to 3D print. It was the first time I’d worked with mockups. I also made a menu and a sandwich board sign.
Later in the semester, we were tasked with creating and branding, from the ground up, a local beer festival. My group did Ghosts and Glasses, a Halloween-themed beer festival, and I designed some drink bottles from my fictional food truck to be included in the festival’s marketing materials.
